FITRI MARISA; SARIFAH SHAKINAH SYED AHMAD; ZERATUL IZZAH MOHD YUSOF; FACHRUDIN HUNAINI; TUBAGUS MOHAMMAD AKHRIZA AZIZ. Segmentation Model of Customer Lifetime Value in Small and Medium Enterprise (SMEs) using K-Means Clustering and LRFM Model. International Journal of Integrated Engineering, [S. l.], v. 11, n. 3, 2019. Disponível em: https://penerbit.uthm.edu.my/ojs/index.php/ijie/article/view/4661.. Acesso em: 23 jul. 2024.