AHMAD, Abd Razak; CHIN KHANG, Wong; ABU SEMAN, Noor Aslinda. Understanding Consumer Preferences in the Funeral Service Industry: Insights from the Johor Bahru Market. JBS Nexus, [S. l.], v. 2, n. 1, p. 39–46, 2025. Disponível em: https://penerbit.uthm.edu.my/ojs/index.php/jbsnexus/article/view/21156. Acesso em: 11 mar. 2026.