binti Md Yusof, Nur Izatul Iffah, Boon Cheong Chew, and Ou Yang Yu Xin. 2015. “THE NEW PRODUCT DEVELOPMENT OF CIVIC HYBRID FOR LOW CARBON AUTOMOBILE: A CASE STUDY AT HONDA MALAYSIA SDN. BHD”. Journal of Technology Management and Business 2 (2). https://penerbit.uthm.edu.my/ojs/index.php/jtmb/article/view/1140.