VIRJA RIANDI; ISTIMAROH. The Effect of Product Innovation on Purchase Decision Through Purchase Intention as an Intervening Variable at Cafe Kopi Kenangan in Samarinda. Research in Management of Technology and Business, [S. l.], v. 5, n. 2, p. 969–975, 2024. Disponível em: https://penerbit.uthm.edu.my/periodicals/index.php/rmtb/article/view/17809. Acesso em: 7 apr. 2026.